THE OPPORTUNITY

A family owned and operated ice cream company from Winnipeg looking for a fun, colourful way to showcase their brand.

THE SOLUTION

We developed a multi-platform campaign that featured various creative solutions, including an interactive website takeover when the temperature in Manitoba exceeded 20 degrees Celsius. 

The creative included digital pre-roll, website companion ads – Big Box, Leaderboard, Weather Trigger, Wallpaper - and animated graphics.